Ministry of Industry and Mineral Resources
SCOPE OF WORK
- Communication strategy
- Artistic orientation and visual identity
INDUSTRY
- Mineral Resources


About
#Home_that_makes an inspiring model. A national strategy to support the Kingdom's Vision 2030, launching Saudi industries, and emphasizing dependence on non-oil resources.
The National Strategy for Industry and mineral industry is a national strategy to support the Kingdom's Vision 2030.







Challenges
The launch will take place in the presence of the Kingdom's leaders, so there must be a strong media strategy that achieves the goals and befits the prestige of the audience.





Final thoughts
A launch strategy has been worked on that includes the following highlights:
Methodology and standard study.
Communication strategy and key messages.
Proposals for the media appearance of the Crown Prince.
Artistic orientation and visual identity.
Proposed media tracks to launch the strategy.
Risk management and performance indicators.
Required support.